The Co Opetition Model For The Australian Casino Industry

Exercise 1: The co-opetition model if applied to the Australian casino can tell us many things. We need to first create a value net. This will allow us to analyze the game of coopetition within the casino industry in Australia. We can use the PARTs acronym to understand the game better. Players In this case the competitor is other casinos as well as online online betting websites . Complements are also related to it. Online betting as well as other casinos can complement profits for a casino (think Las Vegas), this is because they increase demand through winnings that incentivize a larger range of gambling. The government also acts as a complement as they write the policies that dictate what a casino can and cannot do which directly†¦show more content†¦The government also adds value as they set the rules that can affect the revenue for the casino, they also have the resources to run campaigns against the casino if they feel there is a problem with gambling addiction. Rules Rules are heavy when it comes to gambling in Australia. The casinos are very spread out amongst the capitals in Australia so each one monopolizes their respective cities. The casinos therefore set their own rules within their own monopolies assuming that they are in line with government regulation such as full disclosure of fairness and odds. Online betting is also regulated in a similar manner but unless it is sports betting most people will still go to a casino. Tactics Due to the monopolistic nature of casinos in Australia tactics aren’t much of a concern when looking at competitors because there really aren’t any major ones. Their main tactics are usually to attract more gamblers through enticing deals like triple odds and free poker chips. Scope The scope of these casinos is very much within their cities as most of them are monopolies allowing them to maximize profits so long as they stay within government regulations which really don’t affect their profits when it comes to the majority of gamblers. Exercise 2: This strategy simply doesn’t work as it fails to take into account a variety of different factors. Superficially it may seem that adding a better model would